Scenic Group is celebrating the height of summer with its Summer Black Friday Sale – now in its 3rd year - offering travelers savings of up to 40% off full fares on select Scenic Luxury Cruises & Tours and Emerald Cruises & Tours river and yacht departures.
Available for new bookings made from July 20 through August 3, 2026, the limited-time promotion applies to select 2026 and 2027 sailings across Scenic Group’s extensive global portfolio. Travelers can explore Europe’s legendary rivers, discover secluded Mediterranean and Caribbean ports by luxury yacht, or plan an extraordinary journey to some of the world’s most compelling destinations while securing substantial savings.
“Summer is often when travelers begin thinking seriously about where they want to go next, and this promotion gives them a compelling reason to turn those plans into a confirmed vacation,” said Ken Muskat, President of Scenic Group USA & LATAM. “With savings of up to 40%, guests have an exceptional opportunity to experience the personalized service, thoughtfully designed itineraries and immersive destination experiences that distinguish both Scenic and Emerald.”
“This is an opportunity to introduce travelers to the tremendous range of experiences available across the Scenic Group portfolio,” said Robert Castro, Vice President of Marketing, Scenic Group USA. “Whether someone is dreaming of sailing through Europe’s historic river valleys or discovering hidden harbors onboard an intimate luxury yacht, Summer Black Friday makes that experience even more accessible.”
Travelers booking as part of the promotion should reference offer code SUMMERBF.
Emerald Cruises & Tours
Guests can save up to 40% off full fares on select 2026 and 2027 Emerald river cruises and luxury yacht departures.
Emerald’s river journeys provide an intimate way to explore the cultural capitals, historic towns and celebrated wine regions of Europe, while its luxury yachts carry a maximum of approximately 100 to 128 guests to smaller ports, secluded coves and destinations beyond the reach of larger vessels.
Select solo offers, including complimentary single supplements on eligible departures and accommodations, may also be available. Solo inventory is capacity controlled and subject to additional restrictions.
Highlighted Itineraries:
- Safari and The Seychelles - Cruise & Land Journey
- Cruising the Leeward Islands
- Discover the Grenadines & Windwards islands
- Caribbean escapade
Discover the Pearls of the Caribbean
Scenic Luxury Cruises & Tours
Guests can save up to 40% off full fares on select 2026 and 2027 Scenic river cruises and Scenic Eclipse ultra-luxury yacht voyages.
Scenic’s river cruises pair spacious ships and highly inclusive service with a rich selection of cultural, culinary and historic experiences. Scenic Eclipse and Scenic Eclipse II offer an ultra-luxury small-ship experience, combining expansive suites, multiple dining venues and immersive exploration across destinations ranging from the Mediterranean to the polar regions.
Select solo offers, including complimentary single supplements on eligible departures and suite categories, may also be available. Solo inventory is capacity controlled and subject to additional restrictions.
Highlighted Itineraries:
- Highlights of Antarctica, Argentina and Brazil - Cruise & Land Journey
- Ancient Kingdoms and Natural Treasures: Chile to Panama
- Fjords & Glaciers of Southern Chile & Patagonia
- Antarctica in Depth
SUMMER BLACK FRIDAY SALE TERMS
The Summer Black Friday Sale is available for new bookings made between July 20 and August 3, 2026, on select 2026 and 2027 departures. Fares offer savings of up to 40% off full-fare pricing and include applicable port charges. Offer code SUMMERBF must be referenced at the time of booking.
A deposit is due at the time of booking. For departures more than 10 months from the booking date, full payment is due 10 months before departure. For departures within 10 months, full payment is due within 30 days of booking or on the standard final-payment date, whichever occurs first.
The Summer Black Friday Sale may be combined with eligible account-exclusive offers, Military and First Responder offers, and wire-transfer savings. It is not combinable with other flash sales, promotional boosts, group bookings, EDO offers, third-party promotions, interline rates or other low- or non-revenue offers.
Solo offers are available for new bookings only on select departures and eligible accommodation categories. Solo fares are based on single occupancy in a double-occupancy cabin or suite and include port charges. Complimentary single-supplement offers apply only to the additional supplement portion of the fare and not to the total booking price. Solo availability is capacity controlled and is not combinable with other offers.